The 4 Best Marketing Analytics Tools
Great content is the basis of stellar marketing, but there’s one other thing that occupies the same amount of importance: Analytics. If you don’t know what’s working or not, then your great content will never be delivered to the right audience. Use our list of the best analytics tools to increase both efficiency and efficacy:
1) Hubspot
HubSpot is the World’s No.1 Inbound Marketing platform that helps companies attract visitors, convert leads, and close customers. HubSpot’s comprehensive platform allows you to track virtually every piece of information you’ve sent or received, and analyzes it to see the results of your email marketing, social media marketing, and more.
2) Alexa
With traffic metrics across the web, Alexa is an invaluable source for competitive intelligence and strategic insight. Learn how to harness the power of analytics to grow your business online.
Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications with data you’ll need to make intelligent marketing and business decisions. Its selling point is the sheer number of channels and apps that it can be used for.
Crowdbooster is a social media analytics tool that focuses on providing straightforward data and suggestions and businesses to improve their online presence.
comments