The Internet has become an important part of our world. Everyone, from individuals to small businesses and multi-national companies is learning to tap on the power of the digital world to enhance their business and productivity. Google is now many people’s first port of call when they need answers to a burning question or nagging doubt.
How then, do businesses and corporations launch themselves intelligently and effectively in the digital world? For businesses used to the methods of the past, the online world can be intimidating. It seems like too much information to take in, too many new methods to learn. Should you stick to the tried and tested marketing methods, or adapt to the new methods of marketing?